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The Lufthansa Group Airlines have announced that they are integrating the Apple AirTag into their baggage processes. This is intended to enable passengers to efficiently track the location of their luggage via the airlines’ digital channels. This step promises a significant improvement in customer-oriented services and digital baggage tracking.
Integration of the Apple AirTag into the systems
Lufthansa, SWISS, Austrian Airlines, Brussels Airlines and Eurowings have announced that they are integrating the Apple AirTag tracking function into their existing systems. This feature allows passengers to make their AirTag location available to airlines via well-known digital channels. This integration will promote digital support for baggage tracking, which is expected to improve both the baggage tracking process and overall customer satisfaction.
Advanced digital services
Dieter Vranckx, Member of the Board of Management and Chief Commercial Officer of the Lufthansa Group, said that this new offer is part of Lufthansa’s ongoing commitment to improve the travel experience for all passengers of the group airlines using innovative digital services. Vranckx notes that the Lufthansa Group’s ‘Digital Hangar’, a team of around 1,000 experts, is constantly providing new digital services, transparent information and support for customers.
Efficiency and speed in baggage processes
Oliver Schmitt, head of the Lufthansa Group Digital Hangar, pointed out that the integration of AirTag data offers airlines additional opportunities to act more efficiently and quickly when identifying baggage. Improvements in the area of baggage tracking that have been made in recent months support this approach. Using the airlines’ apps and websites, passengers can quickly find solutions to irregularities, which further increases user satisfaction.
Shaping the future through digitalization
The Lufthansa Group is committed to shaping and improving the travel formats of the future through the ongoing digitalization of its services. The Apple AirTag integration is just one recent example of how technological advances are being leveraged to create innovative solutions to travel challenges. This underlines the Lufthansa Group’s commitment to always be one step ahead in order to offer passengers an unparalleled experience.
The Lufthansa Group is one of the world’s leading aviation companies that prioritizes innovation and sustainability. With a clear focus on customer service and technological advancements, the Lufthansa Group offers increasingly optimized travel experiences to its diverse clientele. The integration of digital solutions remains a central part of your corporate strategy.
