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Air France-KLM and Amadeus have reached a landmark agreement to take airline retailing into a new phase using Amadeus’ Nevio solution. The focus is on implementing the IATA “ONE Order” standard, which aims to better meet the needs of digitally savvy consumers and optimize the customer experience.
Uniform data sets as keys
The existing booking processes, which usually generate several documents such as PNR, ETK and EMD, are to be fundamentally changed. The collaboration with Amadeus will introduce a unified data set known as ‘Order’ that is comparable to e-commerce standards. This represents a significant improvement in the customer experience, as consumers would have a central, clear data set.
Impact on existing systems
Air France-KLM plans to comprehensively modernize its current systems as part of this partnership. The goal is to ensure a smooth transition to the modern “offer and order” system. This initiative is coordinated through the so-called MOON program, which is viewed as a strategic partnership between Air France-KLM and Amadeus.
Benefits for consumers
For consumers, these changes meant more flexibility and efficiency in the booking process. The switch to ONE Order will make processes easier for consumers and thus respond to their increasing need for uncomplicated and user-friendly services. These innovations are particularly attractive for the digital-savvy target group who expect fast and intuitive processes.
Air France-KLM’s strategic goals
With this partnership, Air France-KLM underlines its commitment to positioning itself as a pioneer in the airline industry and continually investing in innovative technologies. The integration of Nevio and the adoption of the ONE Order standard are designed as long-term strategies to meet the challenges within the industry and meet the increasing expectations of consumers.
Air France-KLM is considered one of Europe’s leading airlines, which can look back on a long tradition and experience. Based in Paris and Amsterdam, it operates a network that extends across the world. Air France-KLM strives to secure its market position through technological innovations and to best meet the needs of its customers.
Air Frace-KLM customers will benefit from the following advantages when making the switch:
- A single, unified travel record: Customers receive a single record containing all of their travel data, including services provided by third-party providers.
- Improved services: Customers can more easily make changes to their trips and additional services.
- More personalized offers: Customers benefit from tailored offers that are better tailored to their preferences and needs.
